Business models
Business models in the digital economy are constantly changing.
Are we ready to pay for online services without targeted advertising?
The CNIL commissioned a survey on French people's perceptions of the use of their personal data and consent to online advertising. This first article looks at their willingness to pay for access to services without targeted advertising.
Monetisation of personal data: how much is our data worth?
The CNIL commissioned a survey on French people's perceptions of the use of their personal data and consent to online advertising. This second article looks at how willing people are to use their personal data as a form of “currency”.